Job Description

Location: Boston, Hybrid Our Opportunity Are you a creative, results-driven marketer with a passion for building high-impact demand generation campaigns? At Snyk, we’re empowering developers to build securely without slowing down. We’re looking for a strategic marketing expert to drive demand generation and pipeline growth through innovative, scalable campaigns. If you thrive in a fast-paced, collaborative environment, love turning marketing programs into measurable business success, and enjoy working with cross-functional teams, this role is for you! You’ll Spend Your Time: Leading the strategy, development, and execution of global demand generation campaigns that drive pipeline growth. Owning the end-to-end rollout of inbound and outbound marketing programs, including content, webinars, and paid digital strategies. Developing and refining audience segmentation, messaging, and targeting strategies to maximise engagement. Enabling regional marketing teams to tailor and launch high-performing campaigns in key markets. Defining and tracking success metrics, analysing campaign performance, and providing insights to optimise future programs. Collaborating cross-functionally with Sales, Product Marketing, and Digital teams to ensure seamless execution and alignment. What You’ll Need: 5+ years of B2B marketing experience, ideally in demand generation or campaign management. Expertise in marketing automation, CRM, and sales tools (Marketo, Salesforce, Zoom Webinar, Salesloft, etc.). Strong project management skills with the ability to juggle multiple priorities and keep campaigns on track. A data-driven mindset, with the ability to analyse campaign performance and make strategic recommendations. A passion for team collaboration, working closely with sales and marketing stakeholders to drive revenue impact. We’d be Lucky if You: Have experience in developer-first or cybersecurity marketing. Get a thrill out of tweaking campaigns to squeeze out that extra 1% in conversions. Love building and optimising campaign playbooks that scale across global teams. Are the kind of teammate who makes collaboration seamless and fun. Can turn a simple idea into a multi-channel marketing masterpiece. Make campaign reports engaging enough to keep the sales team awake. Bring the right amount of humour to make meetings fun but still productive. #J-18808-Ljbffr Snyk

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